This year, JAC Partner in Saudi Arabia held a brand launch in Riyadh, announcing JAC’s official entry into the Saudi market.

The brand launching ceremony was held in the national flagship showroom in the capital city of Saudi. Covering an area of nearly 5000m2, the showroom is the largest for Chinese automobile brands in the entire Gulf region. Dozens of professional media from eastern, central and western Saudi Arabia regions were invited. Held both by online and offline, live stream of the launch was available on YouTube, Instagram and other platforms.. JAC official global Facebook account also simultaneously pushed related content, inviting JAC fans around the world to witness the event.

With joint efforts of JAC and partner, two high standard showrooms have been built in Riyadh and Dammam, two key cities in Saudi. Meanwhile the joining of several dealers is under active discussion. An country-covering integrated network system of sales, aftersales and customer care is planned to be built within 2 years, to provide local customers with a full range of convenient and worry-free services.

Saudi Arabia is the largest automobile market in the Gulf region. A successful entry into the market means not only that JAC has a new thousand units scale market for its overseas business, but also that the brand influence will be further enhanced throughout the Gulf region and globally.